Privacy Policy
Privacy Policy
Last Updated: April 1, 2026
Thank you for choosing to be part of our community at Lovepixel INC (“Company,” “we,” “us,” or “our”). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this policy or our practices regarding your personal information, please contact us at info @ lovepixelagency.com.
When you visit our website https://lovepixelagency.com and use our services, you trust us with your personal information. We take your privacy very seriously. In this privacy policy, we explain what information we collect, how we use it, and what rights you have in relation to it. We encourage you to read through it carefully, as it is important. If there are any terms in this privacy policy that you do not agree with, please discontinue use of our website and services.
This privacy policy applies to all information collected through our website, including any related services, sales, marketing, or events (collectively referred to as the “Services”).
Table of Contents
- What Information Do We Collect?
- How Do We Use Your Information?
- Will Your Information Be Shared with Anyone?
- Third-Party Service Providers
- Cookies and Tracking Technologies
- Use of Artificial Intelligence
- International Data Transfers
- Data Retention
- Data Security
- Information from Minors
- Your Privacy Rights
- California Privacy Rights (CCPA/CPRA)
- Privacy Rights for Other U.S. States
- European Economic Area (EEA) & UK Residents
- Do-Not-Track & Global Privacy Control
- Data Breach Notification
- Updates to This Policy
- How to Contact Us
1. What Information Do We Collect?
Information You Provide to Us
We collect personal information that you voluntarily provide when you use our Services, express interest in our products or services, or otherwise contact us. This includes:
- Name and Contact Data. First and last name, email address, phone number, and mailing address.
- Inquiry and Form Data. Information submitted through contact forms, consultation booking forms, and email opt-in forms, including your business interests, current revenue range, and service preferences.
- Payment Data. Payment information necessary to process transactions, such as credit card numbers and billing details. All payment data is processed and stored by our payment processors, Stripe (stripe.com/privacy) and PayPal (paypal.com/us/legalhub/privacy-full). We do not store your full payment card details on our servers.
- Communication Data. Records of correspondence when you contact us via email, forms, or scheduling tools.
All personal information you provide must be true, complete, and accurate. Please notify us of any changes to such information.
Information Collected Automatically
When you visit or interact with our Services, we automatically collect certain technical and usage information. This does not directly reveal your identity but may include:
- Device and Browser Information. IP address, browser type and version, operating system, device type, screen resolution, and language preferences.
- Usage Data. Pages visited, time spent on pages, referring URLs, click patterns, scroll depth, mouse movements, and navigation paths.
- Location Data. Approximate geographic location based on IP address.
- Cookie and Tracking Data. Information collected via cookies, pixels, web beacons, and similar technologies (see Section 5 below).
- Session Recordings and Heatmaps. We use behavioral analytics tools (Hotjar and Microsoft Clarity) that may record anonymized user sessions, including mouse movements, clicks, and scroll behavior, to help us understand how visitors interact with our website and improve the user experience. These recordings do not capture sensitive input fields such as passwords or payment data.
2. How Do We Use Your Information?
We process your personal information for purposes based on legitimate business interests, the performance of our contract with you, compliance with legal obligations, and/or your consent. Specifically, we use the information we collect to:
- Respond to inquiries and provide support. To answer your questions, schedule consultations, and assist with your use of our Services.
- Deliver our services. To fulfill the terms of any engagement or contract, including web design, branding, funnel development, SEO, and related services.
- Send marketing communications. To share promotional content, newsletters, and updates about our services, where you have opted in or where permitted by law. You may opt out at any time.
- Deliver targeted advertising. To develop and display advertising tailored to your interests through platforms such as Meta (Facebook/Instagram) and to measure the effectiveness of those campaigns.
- Analyze and improve our Services. To understand usage trends, evaluate the effectiveness of our marketing, identify usability issues through session recordings and heatmaps, and improve the user experience on our website.
- Protect our Services. To monitor for fraud, security threats, and other harmful activity.
- Comply with legal obligations. To fulfill applicable legal, regulatory, or contractual requirements.
3. Will Your Information Be Shared with Anyone?
We only share your information in the following circumstances:
- With your consent. When you have given us specific permission to share your data for a stated purpose.
- With service providers. We share data with third-party vendors and service providers who perform services on our behalf (see Section 4 below). These providers are contractually obligated to use your information only as directed by us and to protect it in accordance with this policy.
- For legal compliance. Where required by applicable law, governmental request, judicial proceeding, court order, or legal process.
- To protect rights and safety. Where we believe disclosure is necessary to investigate potential policy violations, suspected fraud, threats to safety, or illegal activity.
- Business transfers. In connection with a merger, acquisition, sale of assets, or similar business transaction.
We do not sell your personal information. We do not rent or trade your personal information with third parties for their own promotional purposes.
4. Third-Party Service Providers
We use the following categories of third-party services in connection with our website and business operations:
Analytics and Behavioral Insights
- Google Analytics 4 (GA4) — Web traffic analysis, audience insights, and conversion tracking. GA4 uses event-based data collection and may link data across devices and sessions when users are signed into Google accounts. Privacy Policy: policies.google.com/privacy
- Hotjar — Behavioral analytics including heatmaps, session recordings, and feedback tools. Hotjar suppresses sensitive data fields by default and does not track users across websites. Privacy Policy: hotjar.com/privacy
- Microsoft Clarity — Behavioral analytics including session recordings, heatmaps, and scroll-depth analysis. Clarity data may be shared with Microsoft for product improvement purposes. Privacy Policy: privacy.microsoft.com
Advertising and Retargeting
- Meta Pixel (Facebook/Instagram) — Conversion tracking, custom audience building, and remarketing for Facebook and Instagram advertising campaigns. The Meta Pixel collects data about your activity on our website and shares it with Meta to deliver and measure targeted ads. Privacy Policy: facebook.com/privacy/policy
- Meta Advertising (Facebook & Instagram Ads) — We occasionally run paid advertising campaigns on Facebook and Instagram. These campaigns may use custom audiences and lookalike audiences derived from website visitor data and email lists.
Payment Processing
- Stripe — Payment processing for invoices and transactions. Privacy Policy: stripe.com/privacy
- PayPal — Payment processing. Privacy Policy: paypal.com/us/legalhub/privacy-full
Scheduling and Communications
- Calendly — Appointment and consultation scheduling. Privacy Policy: calendly.com/privacy
- GoHighLevel — CRM, contact forms, email marketing, and communication automation. Privacy Policy: gohighlevel.com/privacy-policy
Website Infrastructure and Performance
- WordPress — Content management system.
- Elementor — Website design and page building.
- Cloudflare — Content delivery, DNS management, and security services. Privacy Policy: cloudflare.com/privacypolicy
- Cloudflare Turnstile — Bot protection and CAPTCHA alternative. Turnstile verifies legitimate visitors without using tracking cookies and does not collect personal data for advertising purposes.
- FlyingPress — Website performance optimization and caching.
- Imagify — Image compression and optimization.
Content and Embeds
- YouTube (Google) — Video content embedding. YouTube embeds may set cookies and collect data when videos are loaded or played. Privacy Policy: policies.google.com/privacy
- Vimeo — Video content embedding. Privacy Policy: vimeo.com/privacy
Email Marketing
- GoHighLevel — Email marketing campaigns and automated sequences.
Social Media
We maintain social media pages on Facebook, Instagram, YouTube, and LinkedIn. When you interact with our social media pages, the respective platform’s privacy policy applies in addition to this policy.
5. Cookies and Tracking Technologies
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help the site remember your preferences, understand how you use the site, and enable certain functionality.
Types of Cookies We Use
Strictly Necessary Cookies These cookies are essential for the website to function and cannot be switched off. They include session cookies, security cookies (such as Cloudflare Turnstile verification), and cookies required for site performance and caching (FlyingPress).
Analytics Cookies We use Google Analytics 4, Hotjar, and Microsoft Clarity to understand how visitors interact with our website. These cookies collect information about pages visited, time on site, traffic sources, and user behavior patterns.
Google Analytics cookies:
- _ga — Distinguishes unique users (expires after 2 years)
- ga* — Maintains session state (expires after 2 years)
- _gid — Distinguishes unique users (expires after 24 hours)
Hotjar cookies:
- _hj* — Session tracking, recording status, and user attribute storage
Microsoft Clarity cookies:
- _clck — Clarity user identifier (expires after 1 year)
- _clsk — Clarity session identifier
- CLID — Microsoft Clarity identifier
Advertising and Tracking Cookies We use Meta Pixel (Facebook) to measure the effectiveness of our advertising campaigns, build custom audiences, and deliver targeted ads on Facebook and Instagram.
Meta cookies:
- _fbp — Meta (Facebook) browser identifier (expires after 3 months)
- _fbc — Meta (Facebook) click identifier (expires after 3 months)
- fr — Meta (Facebook) advertising and delivery cookie (expires after 3 months)
Functional Cookies These cookies enable enhanced functionality such as scheduling widgets (Calendly), form submissions, and video playback (YouTube, Vimeo embeds). Third-party embeds may set their own cookies subject to their respective privacy policies.
Managing Your Cookie Preferences
You can control cookies through your browser settings. Most browsers allow you to block or delete cookies. Please note that disabling certain cookies may affect the functionality of our website.
- Browser Settings: You can configure your browser to refuse all cookies or to alert you when a cookie is being set.
- Opt-Out of Interest-Based Advertising: Visit www.aboutads.info/choices or www.youronlinechoices.eu (for EEA residents).
- Google Analytics Opt-Out: Install the Google Analytics Opt-Out Browser Add-on at tools.google.com/dlpage/gaoptout.
- Meta (Facebook) Ad Preferences: Adjust your ad settings at www.facebook.com/adpreferences.
- Hotjar Opt-Out: Visit hotjar.com/privacy/do-not-track to opt out of Hotjar tracking.
- Microsoft Clarity Opt-Out: You can opt out by adjusting your Microsoft privacy settings at account.microsoft.com/privacy.
6. Use of Artificial Intelligence
We may use artificial intelligence (AI) tools and technologies in our business operations, including content generation, customer communication, and marketing optimization. When AI tools are used, they process data in accordance with this privacy policy. We do not use AI to make automated decisions that produce legal or similarly significant effects on you without human oversight.
7. International Data Transfers
Our servers are located in the United States. If you are accessing our Services from outside the United States, your information may be transferred to, stored, and processed in the United States.
If you are a resident of the European Economic Area (EEA) or the United Kingdom (UK), these countries may not have data protection laws as comprehensive as those in your jurisdiction. We will take all reasonably necessary measures to ensure your personal information is treated securely and in accordance with this privacy policy and applicable law, including the use of Standard Contractual Clauses or other appropriate safeguards where required.
8. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this privacy policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or legal requirements). When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it, or, if deletion is not immediately possible (for example, because it has been stored in backup archives), we will securely store and isolate it from further processing until deletion is possible.
As a general guideline:
- Client project data: Retained for the duration of our engagement plus up to 3 years for warranty, support, and legal purposes.
- Contact form submissions: Retained for up to 2 years unless you become a client or request deletion sooner.
- Marketing and email data: Retained until you unsubscribe or request removal.
- Analytics data: Aggregated analytics data may be retained indefinitely in anonymized form.
- Session recordings (Hotjar/Clarity): Retained for up to 365 days, after which they are automatically deleted.
9. Data Security
We have implemented appropriate technical and organizational security measures designed to protect the personal information we process, including encryption in transit (SSL/TLS), secure server infrastructure, regular backups, and access controls. However, no electronic transmission or storage method is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. You should access our Services within a secure environment.
10. Information from Minors
We do not knowingly collect data from or direct our Services to children under the age of 18. By using our Services, you represent that you are at least 18 years of age, or that you are the parent or guardian of a minor and consent to such minor’s use of the Services. If we learn that we have collected personal information from a user under 18, we will take reasonable steps to promptly delete such data. If you become aware that a child has provided us with personal information, please contact us at info @ lovepixelagency.com.
11. Your Privacy Rights
Depending on your location, you may have certain rights regarding your personal information. These may include the right to:
- Access the personal information we hold about you.
- Correct inaccurate or incomplete personal information.
- Delete your personal information, subject to certain exceptions.
- Restrict or object to the processing of your personal information.
- Data portability — receive a copy of your data in a structured, commonly used format.
- Withdraw consent at any time where processing is based on consent, without affecting the lawfulness of processing before withdrawal.
- Opt out of targeted advertising and the sale or sharing of personal information.
To exercise any of these rights, please contact us at info @ lovepixelagency.com. We will respond to your request within the timeframe required by applicable law (generally within 30–45 days).
Opting Out of Marketing Emails: You can unsubscribe from our marketing emails at any time by clicking the “unsubscribe” link in any marketing email or by contacting us directly. Please note that we may still send you service-related communications necessary for the administration of your account or engagement.
12. California Privacy Rights (CCPA/CPRA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):
- Right to Know. You may request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources, the business purposes for collection, and the categories of third parties with whom we share your information.
- Right to Delete. You may request the deletion of your personal information, subject to certain exceptions.
- Right to Correct. You may request the correction of inaccurate personal information.
- Right to Opt-Out of Sale or Sharing. We do not sell your personal information. If our use of advertising cookies (such as Meta Pixel, Google Analytics 4, Hotjar, or Microsoft Clarity) constitutes “sharing” under the CPRA, you may opt out by managing your cookie preferences or contacting us.
- Right to Non-Discrimination. We will not discriminate against you for exercising any of your privacy rights.
To make a verifiable consumer request, please contact us at info @ lovepixelagency.com. You may also designate an authorized agent to make a request on your behalf.
California “Shine the Light” Law: California residents may request information about any disclosure of personal information to third parties for their direct marketing purposes. We do not disclose personal information to third parties for their own direct marketing purposes.
13. Privacy Rights for Other U.S. States
Residents of states with comprehensive consumer privacy laws — including but not limited to Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Minnesota, Maryland, Tennessee, Indiana, Kentucky, Rhode Island, and Florida — may have similar rights to those described above, including the rights to access, correct, delete, and opt out of targeted advertising and profiling. These rights vary by state.
To exercise your rights under any applicable state privacy law, please contact us at info @ lovepixelagency.com. We will verify your identity and respond within the timeframe required by your state’s law. If your request is denied, you may have the right to appeal the decision.
14. European Economic Area (EEA) & UK Residents
If you are a resident of the EEA or UK, you have rights under the General Data Protection Regulation (GDPR) or the UK GDPR, including the rights to access, rectification, erasure, restriction, data portability, and objection to processing.
Legal Bases for Processing. We process your personal information based on one or more of the following legal bases:
- Your consent (e.g., for marketing communications and non-essential cookies).
- Performance of a contract (e.g., to deliver services you have engaged us for).
- Our legitimate business interests (e.g., analytics, fraud prevention, service improvement).
- Compliance with a legal obligation.
You have the right to withdraw consent at any time. To exercise your rights or to lodge a complaint, please contact us at info @ lovepixelagency.com. You also have the right to lodge a complaint with your local data protection supervisory authority. A list of EEA authorities is available at edpb.europa.eu/about-edpb/about-edpb/members_en.
15. Do-Not-Track & Global Privacy Control
Do-Not-Track (DNT). Some browsers include a Do-Not-Track feature. There is no uniform standard for recognizing DNT signals, and we do not currently respond to DNT browser signals.
Global Privacy Control (GPC). We respect Global Privacy Control signals where required by applicable law. If your browser or device sends a GPC signal, we will treat it as a valid opt-out of the sale or sharing of your personal information to the extent required by your jurisdiction’s privacy law.
16. Data Breach Notification
In the event that we become aware of a security breach that has resulted or may result in unauthorized access to, use of, or disclosure of personal information, we will promptly investigate the matter and take appropriate steps to mitigate any harm. We will notify affected individuals and applicable supervisory authorities as required by law, including:
- Notification to applicable authorities within 72 hours of becoming aware of the breach (where required by GDPR).
- Notification to affected individuals without unreasonable delay where the breach is likely to result in a risk of harm.
- Notification in accordance with applicable U.S. state breach notification laws.
17. Updates to This Policy
We may update this privacy policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The updated version will be indicated by a revised “Last Updated” date at the top of this page. If we make material changes, we may notify you by prominently posting a notice on our website or by sending you a direct notification. We encourage you to review this policy periodically.
18. How to Contact Us
If you have questions, comments, or requests regarding this privacy policy or our data practices, please contact us:
Lovepixel INC Email: info @ lovepixelagency.com Website: https://lovepixelagency.com