Case Study
Laura Dawn

The Challenge
Laura Dawn, a visionary thought leader and mentor, sought a powerful online presence to match her impact. Her goal was to create a cohesive digital strategy and funnel that would support consistent six-figure launches and scale her brand to new heights. She needed a website that would capture her essence and a funnel system that could convert her loyal audience into high-ticket clients.
Our Approach
We partnered with Laura to design and execute a seamless digital experience that aligned with her personal brand and long-term goals. The solution included Strategy, Web Design, Funnel Mapping, and Ongoing Maintenance & Support. Each component was built with scalability and optimization in mind to support consistent revenue growth.
- Strategy: Mapped out a personalized funnel strategy tailored to Laura’s audience, focusing on nurturing leads and maximizing conversions.
- Web Design: Created a visually compelling, intuitive website that reflected Laura’s mission and values, making it easy for users to explore her offerings and connect.
- Funnel Mapping: Built a funnel optimized for her signature programs, ensuring a smooth transition from lead to conversion through value-driven content and clear calls to action.
- Ongoing Maintenance & Support: Provided continuous support to optimize her systems, ensuring everything ran smoothly during key launches and beyond.
Key Highlights
- Aligned Personal Brand: Developed a brand experience that encapsulated Laura’s authenticity and leadership in the wellness and consciousness space.
- Optimized Funnel Strategy: Focused on high-value launches, ensuring each step in the funnel was designed to capture attention, build trust, and drive conversions.
The Results
Consistent 6-Figure Launches: Through careful planning and execution, Laura’s launches consistently generated six-figure revenue, with each campaign outperforming the previous one.
Increased Scalability: With ongoing maintenance and support, Laura’s digital presence has grown, allowing her to reach a larger audience while maintaining high engagement rates.
What Set This Project Apart?
Our deep dive into Laura’s audience and offerings allowed us to craft a funnel that felt authentic while being highly effective. The key to success was combining high-quality design with strategic funnel mapping and long-term maintenance, allowing her brand to evolve with each launch while maintaining performance and reliability.
Client Testimonial
“The team took my vision and turned it into a reality that far surpassed my expectations. The strategy and support I’ve received have been crucial in my business consistently hitting six-figure launches. I couldn’t have done it without them.” — Laura Dawn
Project Breakdown
- Duration: 4 months and ongoing
- Tools Used: WordPress, Convertkit, ManyChat
- Scope: Strategy, Web Design, Funnel Mapping, Ongoing Maintenance & Support
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